Fundraise more effectively by targeting individuals who have supported a similar mission.

Known to provide the most detailed wealth and philanthropic profiles in the industry, AlumniFinder’s Wealth Screening provides a detailed look into a current or prospective donor’s wealth and philanthropic tendencies to outline both inclination and capacity to give.

With Wealth Screening, a combination of public record data, proprietary philanthropy databases, and algorithms is coupled with an intensive manual screening process to give you a complete picture of current and future donors. The key to Wealth Screening’s ability to improve fundraising results lies in our identification of past giving to nonprofits, which is a much stronger indicator of future giving than simply wealth alone.

When you leverage donor research through Wealth Screening, you’ll:

  • Improve the efficiency and effectiveness of your fundraising campaigns by focusing communications on the donors/prospective donors that are the most likely to give
  • Understand which individuals share your organization’s values or have donated to similar organizations in the past — a key indicator of future philanthropy
  • Gain insight into each current and prospective donor’s capacity to give which can be used to determine ask amounts
  • Uncover background attributes (for example, business and nonprofit affiliations) that can guide approach and engagement strategies including planned giving, volunteerism, and potential board appointments

Wealth Screening may be conducted on AlumniFinder Online for individual donor results or as a batch service with your AlumniFinder representative.

Available Wealth Screening Searches

Integrated Search

Our most comprehensive research tool, the Integrated Search delivers philanthropy, wealth, and detailed analytics in an easy-to-use format. Organizations can research in-depth information on any current or prospective donor, formulate ask amounts, and identify an engagement strategy.

Gift Search

With Gift Search you are able to search for all of the gifts given by an individual, couple, foundation, or organization. At a glance, you will see the types of causes and organizations a donor supports along with giving patterns. Additional benefits of Gift Search include access to annual reports in which donations are named.

Prospect Generator

One of the best places to find new prospects is on the donation list of similar organizations — those that share your mission and geographical location among other common factors. Prospect Generator allows you to identify donors that have given loyally to competing organizations.

Planned Giving Identification

Finding donors who plan to make sizable bequests to your organization is very different from identifying the donors who can make major gifts. With Planned Giving Identification, we are able to use sophisticated modeling and analytics to identify the donors who are most likely to support your organization with a substantial legacy gift.

Before you launch your next major fundraising effort, identify your ideal target audience with Wealth Screening.

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