Predict One
Determine your donors and prospects propensity to give and appropriate ask amount by implementing our modeling techniques.
It is no small challenge. Figuring out who will give and what hey will give to your next big fundraising effort. Knowing this drives every part of your fundraising organization.
Equally important is knowing the key characteristics of your donors, LYBUNTS (Last year but not this year) and SYBUNTS (Some year but not this year). The ability to model those attributes is even more significant when working with your total solicitation base to know who will give and who won't.
How much to ask your donors for is the difference between meeting your fundraising goal and coming up short of what you need to raise. Past giving amounts are helpful, but they fall well short of helping you understand which one of your donors can give more and which ones have reached their limit.
Dig Deeper and Get to Know Your Customers
AlumniFinder Predict One™ is a modeling solution that leverages past giving to your organization as well as external data to indicate the likelihood of a gift. This segmentation tool quickly indentifies your best donors for annual giving and major giving solicitation. Once you have a clear picture of your donors, you can better focus your efforts on obtaining these gifts.
Research
AccuData Predict One Product Overview |
| What the Client Gets |
| Predictive scoring based on Propensity to Give |
| Predictive scoring based on Target Gift Range |
| Model results presentation |
| How a Client Uses It |
| Segmenting donors and non-donors by propensity |
| Segmenting donors and non-donors by ask amounts |
| Direct mail Strategy Planning |
| Phonathon strategy for best group to call |
| Special event and specific campaign lists |
| Product Features |
| Web browser-based |
| AlumniFinder data source enhanced customer profile includes demographics, lifestyles and buyer behaviors |
| Experienced AccuData modeling professionals |
| Turnaround Time |
| 5-7 Business days |
| Record Requirements |
| Minimum records: 1,000 donors and 1,000 non-donors |
| First Name, Last Name, Address, City, State, Zip; campaign-related data such as response/nonresponse; customer transaction-related data such as revenue/value |
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Learn More About Predict One Today:
PREDICT ONE AT-A-GLANCE
The Challenge
- Decline in donor value and fall in response rates
- Need alternative strategy, to determine appropriate ask amounts
The Need
- Accurately identify the donors, sporadic donors and non-donors with the highest propensity to give
- Appropriate ask amounts based on a donors ability to give
- Gain a better understanding of what is driving your annual gifts
The Bottom Line
- Improves response rates
- Optimizes understanding of donor value
- Gain a better understanding of your donors and non-donors
- Delivers specific ask amounts